Marketing Strategy Components Explained
Summary
The conversation primarily focused on marketing concepts rather than legal issues. Key points included identifying components of marketing strategies, understanding the importance of marketing research, and recognizing consumer behavior theories. The correct answers to the marketing-related questions were provided, such as d. Analysis of current market situation for marketing strategy components and b. SWOT for analyzing the current market situation. If you have any legal questions or need guidance on business law, consider consulting a local attorney for personalized advice.Full Conversation
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It seems your question is more about marketing strategies than legal advice. However, the correct answer is likely "d. Analysis of current market situation" as it's more of a preliminary step rather than a component of marketing strategies, planning, programmes, and support.
If you have any legal questions or issues, feel free to ask!
If you have any legal questions or issues, feel free to ask!
All but one are importance of marketing research
Question 3Answer
a.
Maximize profits
b.
To survive competition
c.
To make marketing decision
d.
To make top management or corporate level policy decisio
It seems like your questions are more focused on marketing rather than legal issues. However, to answer your query, the correct option that is not an importance of marketing research is likely "d. To make top management or corporate level policy decision."
If you have any legal questions or need assistance with a legal matter, please feel free to ask!
If you have any legal questions or need assistance with a legal matter, please feel free to ask!
The theoretical perspective to the understanding of consumer behaviour that perceives man as an entirely rational and self-interested being is called what?
Question 4Answer
a.
Psychodynamic view
b.
Behaviourist view
c.
Humanistic view
d.
Economic view
It seems like your question is more focused on theories of consumer behavior rather than legal advice. However, the correct answer to your question about the theoretical perspective understanding consumer behavior as rational and self-interested is likely "d. Economic view." If you have any legal questions or need assistance with a legal matter, please feel free to ask!
The basis for market segmentation that deploys variables such as income, gender, occupation etc as proxies is called what?
Question 6Answer
a.
Geographic basis
b.
Psychographic basis
c.
Demographic basis
d.
Behavioural basis
You're asking about marketing concepts which are not related to legal issues. The correct answer to your question about the basis for market segmentation that uses variables like income, gender, and occupation is "c. Demographic basis."
If you have any legal questions or need assistance with a legal matter, feel free to ask!
If you have any legal questions or need assistance with a legal matter, feel free to ask!
Anything that is offered for acquisition, use and disposal, and that satisfies the needs of the target market is called what?
Question 7Answer
a.
Product
b.
Price
c.
Value creation
d.
Promotion
It seems like your questions are focused on marketing rather than legal issues. The correct answer to your question about what is offered for acquisition, use, and disposal to satisfy the needs of the target market is "a. Product."
If you have any legal questions or need assistance with a legal matter, please feel free to ask!
If you have any legal questions or need assistance with a legal matter, please feel free to ask!
The structured process that leads to a coordinated set of marketing decisions and actions, for a specific organization and over a specific period is known as what?
Question 8Answer
a.
Marketing segmentation
b.
Marketing execution
c.
Marketing planning
d.
Marketing opportunity analysis
Your question pertains to marketing, not legal issues. The correct answer to your question is "c. Marketing planning." If you have any legal questions or need assistance with a legal matter, feel free to ask!
What occurs if the consumer distorts the information received so that it fits his or her established needs or experience?
Question 9Answer
a.
Perceptual selection
b.
Perceptual bias
c.
Perceptual realization
d.
Perceptual mapping
It seems your question is related to consumer behavior rather than a legal issue. The correct answer to "What occurs if the consumer distorts the information received so that it fits his or her established needs or experience?" is "b. Perceptual bias."
If you have any legal questions or need assistance with a legal matter, feel free to ask!
If you have any legal questions or need assistance with a legal matter, feel free to ask!
Which of the following model will help in the analysis of current market situation during marketing planning?
Question 10Answer
a.
Product life cycle
b.
SWOT
c.
Marketing research
d.
New product development
It seems like your questions are primarily focused on marketing rather than legal issues. However, the correct answer to your question about which model helps in the analysis of the current market situation during marketing planning is "b. SWOT."
If you have any legal questions or require assistance with a legal matter, please feel free to ask!
If you have any legal questions or require assistance with a legal matter, please feel free to ask!
The demand function is a mathematical representation of the relationship between the price of a product and the quantity demanded of it
It appears that your questions are primarily related to marketing and business concepts rather than legal issues. If you have any specific legal concerns or need assistance with a legal matter, please let me know. How can I assist you with your legal needs today?